You Have Your Marketing Plan…Now What?

Planning your marketing is like planning a trip… So you’ve picked your trip destination and you’ve mapped it out, but do you go by car, bus, train, plane, motorcycle, bicycle or hot air balloon? It all depends on your answers to some important questions: Why are you going there?  Work or Pleasure? How far is…

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Marketing Planning – Why Should I Do It and Where Do I Start?

The beginning is the most important part of the work.  Plato By failing to prepare, you are preparing to fail.  Benjamin Franklin Plans are nothing; planning is everything.   Dwight D. Eisenhower So let me ask you a question… Would you go on a trip to a new place without pulling out a map or…

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